Preserving Nigerian heritage through timeless fashion
Founded in 2010 by Adeola Jade Johnson, Jade's Clothing began as a small boutique in Lagos, Nigeria.
What started as a passion project to showcase the beauty of Nigerian textiles has grown into an internationally recognized brand celebrating African heritage through fashion.
Our mission is to preserve traditional craftsmanship while creating contemporary styles that resonate with modern Africans and global fashion enthusiasts alike.
Opened our first boutique in Lagos with just 20 original designs, all hand-sewn by local tailors.
Showcased at London Fashion Week, introducing Nigerian textiles to global audiences.
Launched our online store, making authentic Nigerian fashion accessible worldwide.
Established training programs supporting over 100 local artisans and tailors across Nigeria.
Featured in Vogue Africa and named "Best Ethical Fashion Brand" at the African Fashion Awards.
We honor traditional Nigerian textiles and techniques while innovating for contemporary tastes.
Every purchase supports Nigerian tailors, weavers, and craftspeople with fair wages.
We prioritize eco-friendly materials and processes to minimize our environmental impact.
Founder & Creative Director
With over 15 years in fashion design, Adeola brings Nigerian textiles to global stages.
Head Tailor
Master of traditional Nigerian garment construction with 20+ years experience.
Textile Specialist
Expert in traditional dyeing and weaving techniques from Northern Nigeria.
E-commerce Director
Brings Nigerian fashion to global customers through innovative digital strategies.
Every Jade's garment tells a story of skilled craftsmanship.
We partner directly with Nigerian artisans who have preserved traditional textile techniques passed down through generations. From Adire dye masters in Abeokuta to loom weavers in Kano, each piece celebrates Nigeria's rich artisanal heritage.
Our Artisan Development Program provides training, fair wages, and international exposure for these talented craftspeople, ensuring these traditions continue to thrive.
Meet Our ArtisansJoin thousands of customers worldwide who celebrate African heritage through our designs.
Shop Our Collections